海角社区


Blog Layout

James Nesbitt Delivers Final 海角社区 to Brighton After 53 Years

Yell • Jan 18, 2019
  • 海角社区 ends its print run after 53 years, marking Yell's transition to a fully digital business
  • Final deliveries took place in Brighton, the city where 海角社区 was first printed in 1966
  • James Nesbitt, star of famous 海角社区 TV adverts, helped deliver final copies to locals
On Friday 18th January 2019, the final copies of 海角社区 were delivered in Brighton, the city where the book was first published in 1966. The delivery marks the end of an iconic staple of British household history, and completes Yell’s transition to a fully digital business.

To celebrate the occasion, James Nesbitt, star of some of Yell's most famous TV adverts, visited two customers that have been advertising in the famous directory since its very first issue. James also hand-delivered a few copies of the final edition to some local residents around Brighton.

Since launching, 海角社区 has been delivered to over 27 million UK households, with almost one billion copies printed over its 53-year run. During this time, in excess of a million independent businesses have advertised in the books, from local hairdressers and plumbers, to artificial eye merchants.
The brand was also responsible for some of Britain’s most well-remembered TV adverts, including consumers’ favourite ad of the 1980s (according to Marketing Week and YouGov poll) JR Hartley’s ‘Fly Fishing’. The brand then moved onto a campaign which launched in 2003 starring James Nesbitt as a hapless character who uses the 海角社区 to get himself out of some tricky situations.

On being involved in the final 海角社区 delivery, James Nesbitt said; "I’ve had a great time chatting to two of Yell’s longest-serving customers and delivering the final copies around the city of Brighton. 海角社区 is such an iconic piece of history - almost every household including my own had one by their telephone, and it helped to connect us to local businesses in our towns and cities. The Yell brand has been great to me through the years, I thoroughly enjoyed filming the adverts and I’m really honoured to have played a part in their final delivery of 海角社区 too".
Chief Executive of Yell, Richard Hanscott, said: "What better place to deliver the final edition than the city where it all began, and who better to help deliver them than James Nesbitt? James has played a big part in Yell’s history for his part in our iconic TV adverts, with our "Haircut" and "Yoga" adverts being remembered as some of the most memorable TV adverts in the UK.

"The book itself will undoubtedly always be remembered, and after over 50 years we’re extremely proud to say that we still have customers who have been with us since the very first directory, and they continue to advertise with us online. While goodbyes can be hard, we felt this was the right time to end the printed 海角社区 and we look forward to continuing our business directory online with Yell.com”.

Following the final deliveries, customers can still access the same services and directory information online at Yell.com, or via the Yell app. Instead of the physical 海角社区, Yell offers a free listing to businesses on Yell.com along with fully managed digital marketing services such as websites, video, Google Ads, Facebook advertising and more.


- ENDS -

About Yell

Yell Ltd exists to connect businesses and consumers via its leading marketplace for local services and offering managed digital marketing helping businesses to find, connect and sell to consumers online. Yell Ltd is a proud Google Premier Partner, Microsoft Advertising Elite Channel Partner, and Meta Business Partner.


Learn more at  and our Media Centre


Visit our social media channels: 


Download the free Yell consumer app from the  or 


Download the free Yell for Business app from the  or 


For media enquiries, please email:


13 Nov, 2024
With property prices rising and moving costs increasing, the experts at Yell have found that more homeowners in the UK are opting for home improvements rather than relocating. This trend, driven by factors such as rising property prices and the growing costs of buying a new home, has seen more people investing in remodelling and extending to create their dream homes where they already live. Research from TSB reveals that two in five (41%) homeowners would prefer to build an extension than move house. According to Pepper Money’s Specialist Lending Study , 41% of those surveyed said affordability of properties is preventing them from moving to a larger home elsewhere and that 51% are considering a secured loan to make home improvements. With Google searches for “planning permission” up YoY in the UK, and “home improvement ideas” up 9900% this month, for many, redeveloping a home offers a more practical solution to moving home. Rather than facing the expenses of moving and the challenges of relocating, homeowners can transform their spaces to better meet their needs and preferences. From adding extra rooms or modernising kitchens to creating open floor plans or upgrading the home’s energy efficiency, these improvements not only add value to a property but also improve daily life. However, what many homeowners may not realise is that there is a planning permission postcode lottery going on across the country. In 2024, it’s harder than ever to get approval on your property, with approval rates at an all-time low. While you may expect that adding an extension to your home or converting a loft space may be a relatively straightforward option – your location could have an impact on the decision made. With this in mind, experts at Yell have reviewed planning applications across England from July 2023 to July 2024 to compile a list of the best and worst locations for planning approval, highlighting which areas make it easiest – and hardest – to secure planning permission for your home. 86% of all planning applications in England have been granted in 12 months With more homeowners opting for redevelopment, planning applications across England have remained high, with 327,217 applications submitted from Q3 2023 to Q3 2024. Despite the high volume, England has maintained an 86% approval rate for these applications, making it an attractive option for those looking to upgrade their homes. However, it’s clear there are regional inconsistencies and some areas are seeing more favourable outcomes when it comes to planning permission. The South East is revealed as the region with the most applications, receiving 66,795 in the 12 months – demonstrating a high demand for home updates and development in the area. Gosport in the South East leads in approval rates, with 99% of applications granted, while Barking and Dagenham trail behind with the lowest approval rate at 61%, signalling potential challenges in that locality. Approval rates also vary across regions, with the North East boasting the highest at 91%, compared to London’s more selective 80% approval rate. Householder development approvals are down year-on-year Of the 327,217 applications this past year, 167,604 were for householder developments. These are residential planning applications that are within a residential property and are not a change of use. Examples of householder developments include extensions, garages, swimming pools, walls, fences, vehicle accesses, porches, satellite dishes, loft conversions, and dormer windows. If you're considering a home renovation or addition, understanding the trends in planning applications can offer valuable insights – and it’s clear that planning approval rates are shifting across England. In the past year, 148,406 planning applications were approved, accounting for 89% of decisions made. While this is still high, it reflects a slight dip from the 91% peak seen in 2021. The North East is the region with the highest percentage of planning approvals The South East remains a hotspot for home improvement projects, with 32,922 householder applications granted – leading the country in volume. This is followed by London (21,490) and East of England (20,207). However, in the North East, while having a lower number of applications, it’s the region with the highest percentage of approvals at 94%, making it an ideal region if you're looking for a smooth approval process. Regions with the highest number of granted planning
15 Oct, 2024
As across the UK temperatures officially hit single digits, homes will be turning to their trusty thermostats to give them some much-needed warmth this autumn. However, with your boiler sitting docile all summer, you may find yourself without heat when you need it. With an average of 5,100 searches each month, in autumn, searches for “boiler repair” begin to creep up. They peak in December as households find broken boilers when they need it the most. Searches have climbed 257% this month alone. With this in mind, Yell has partnered with David Doran, a plumbing expert at Blackstone Plumbing & Heating Ltd to find out what heating checks you need to make and how to avoid a winter breakdown. What checks should you carry out before turning your heating on? 鈼 Check your boiler pressure Your boiler pressure gives you an idea of how efficiently your heating system is running by telling you the pressure of the water circulating through your system. If the pressure is too high, then this could cause leaks to develop. If it’s too low, the system won’t work as well, leading to ineffective heating, and you’ll find your home will be colder than expected. David explains, “Low pressure can result in ineffective heating, while high pressure can potentially damage your system.” He recommends keeping the pressure gauge between 1 and 2 bars, which provides the ideal balance for optimal performance. If you notice a slight increase in boiler pressure while it’s running, don’t worry—this is completely normal. Just ensure the pressure stays below the 3-bar mark during use. 鈼 Check your thermostat Make sure your thermostat is working properly and accurately reading the temperature. If the readings are inaccurate, the thermostat might cause your boiler to work overtime, wasting energy trying to reach a room temperature that’s already been achieved. Conversely, it could shut the boiler off too early, known as short cycling, leaving you in the cold. David suggests, “ Consider replacing old thermostats with programmable or smart thermostats to improve efficiency. If your thermostat runs on batteries, check if they need replacing. ” 鈼 Test out your heating system before you need it It’s important to test your boiler before you need it, to avoid being one of the thousands of Brits searching for “boiler repair” in December. Run your heating system for a short period (e.g., 15-30 minutes) to ensure all radiators heat up evenly and there are no unusual noises from the boiler or pipes (e.g., banging, clanging, or gurgling sounds). Should you notice anything untoward, such as cold spots, it’s worth reaching out to your local heating specialist . On Yell, you can either browse nearby listings or post an enquiry . 鈼 Ensure your boiler is regularly serviced Annual servicing of your boiler is important to ensure that your system is operating safely. According to insights from 海角社区Serve , more than half (58%) of UK households haven't checked that their boiler is working as it should and 56% of the population haven't had an annual boiler service. David says that it’s important to “ have your boiler serviced once a year. Faulty boilers can lead to dangerous situations like gas leaks or carbon monoxide poisoning, which can be deadly. ” A service includes checks for leaks, blockages, and the correct operation of safety devices. David adds, “R egular servicing keeps your boiler running efficiently. Over time, boilers can accumulate dirt, dust, and limescale, reducing efficiency. A well-maintained boiler burns fuel more effectively, helping you save on energy bills. ” Alongside this, it’s important to remember that many boiler manufacturers require annual servicing as part of their warranty terms. Skipping a service could void your warranty, leaving you without coverage if something goes wrong. Additionally, some home insurance policies may also stipulate that your boiler must be serviced regularly. A local plumber should be able to service your boiler and give you the advice and support you need. Tips on how to get the most out of your heating during cold weather According to Pepper Money’s Specialist Lending Study , 73% of people say that even a £100 increase in monthly bills would seriously affect their household finances. With winter on the way, maximising the efficiency of your heating during cold weather can keep your home warm and comfortable while also saving on energy bills. David Doran and Yell provide tips on how to make the most of your heating in the cold weather: 鈼 Only set your heating to when you need it: A programmable thermostat allows you to create a heating schedule that fits your routine, reducing wasted energy when you’re not home or during sleeping hours. Smart thermostats can learn your habits and adjust heating automatically, optimising efficiency. 鈼 Aim for a comfortable temperature: Aim for a comfortable temperature between 18-21°C (64-70°F). Setting your thermostat at 18-20°C can significantly reduce energy consumption compared to higher temperatures. For every degree you lower your thermostat, you can save around 1-3% on your heating bill. 鈼 Only heat the rooms you need: Thermostatic radiator valves (TRVs) only heat the rooms you’re using. Keep unused rooms at a lower temperature or turn the radiators off entirely in those spaces. 鈼 Don’t block the heat with furniture: Avoid placing large furniture or curtains in front of radiators. This blocks heat circulation and makes your heating work harder to warm the room. Clear airflow helps the heat distribute more effectively throughout your home.
27 Aug, 2024
New research by driving experts at Yell has revealed the UK’s top 10 speed camera hotspots and which regions are catching drivers out this summer. Looking at police records from every county across the UK between the periods of July 2023 and August 2023, the experts at Yell have revealed that Surrey takes the top spot for the most speeding violations in the UK with 22,811 between July and August 2023. In 2023, 203,801 people were found guilty of a speed limit offence - this is a decrease of 8% when compared to the previous year, but an increase of 85% since 2011. Across the UK, there are now around 7000 cameras on the road networks, catching drivers out across the country - from speeding violations to using a phone whilst driving, or parking illegally. Below, the driving experts at Yell have identified the top ten speed camera capitals in Britain: Top 10 UK regions with the highest number of speeding offences The UK’s number one speeding hotspot in the UK is Surrey with 22,811 speeding violations between July-August 2023 . Within Surrey, the speed camera hotspot that has been catching the most drivers on the road is the M25/M3 Junction. The location coming in second for the most speeding violations is West Mercia. West Mercia saw 21,266 speeding violations in the period of July-August 2023, with the M5 J8 SB speed camera catching the most speeding violations. The location coming in third highest for speeding violations is Nottinghamshire, with 16,400 violations being caught. The M1 North Bound between Junction 26 and 27, Notts has been identified as the location that catches the most speeding violations in Nottinghamshire between July-August 2023.
Share by: